M3 Advocacy created a Take Action portal which allows New Yorkers to submit their letter of support to #Fix421a. Letters are automatically sent to various elected officials in New York City and the State of New York.
Up4NYC requires an experience that allows users to learn about the legislation and get involved from any device at any moment.
The campaign officially launched on May 4th, 2015. Up4NYC is making its efforts well0-known throughout the city with a multi-million dollar television commercial budget and advertising agenda.